In the high-stakes world of business negotiations, success often hinges on factors beyond what’s being discussed at the table.
While many professionals focus intently on preparation, offers, and counteroffers, they frequently overlook two critical elements that can dramatically influence outcomes: timing and location.
These seemingly mundane logistical considerations can mean the difference between claiming substantial value or leaving money on the table.
The challenge most negotiators face is that they treat these variables as mere afterthoughts rather than strategic assets to be leveraged.