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Customer onboarding represents that critical moment of truth in business relationships-a time when first impressions become lasting perceptions.
Despite its paramount importance, many companies continue to squander this golden opportunity by subjecting new customers to disjointed, inconsistent, and frustratingly prolonged processes that leave them questioning their purchase decision.
The statistics paint a sobering picture: a complicated onboarding process will drive away 74% of potential customers.
Even the most innovative products with groundbreaking features can struggle to retain users without an effective onboarding experience.
