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In today’s rapidly evolving business landscape, organizations face the daunting challenge of making informed strategic decisions amid uncertainty and complexity.
Leaders must simultaneously understand their organization’s internal dynamics while anticipating external market shifts that could either propel them forward or threaten their existence. This balancing act requires a structured approach that can simplify complex realities into actionable insights.
Enter the SWOT analysis – a remarkably enduring strategic framework that continues to guide business decision-making worldwide.
