Sales teams face a glaring disconnect. While 91% of sales managers believe coaching positively impacts their team’s performance, the reality paints a different picture.
Sales reps forget a staggering 50% of what they learn within just five weeks, and 84% by 90 days.
Despite manager intentions, only 26% of top performers receive weekly coaching sessions.
The problem is clear: most organizations recognize coaching’s importance but fail to implement it consistently and effectively.
With 75% of sales organizations wasting resources on random, informal coaching approaches, companies are leaving significant revenue on the table while wondering why their sales training doesn’t stick.