In a world where businesses are constantly battling for customer attention, one of the most pressing challenges is not just acquiring customers, but keeping them.
Customer churn costs U.S. providers a staggering $168 billion annually, while companies could save over $35 billion each year by simply focusing on keeping existing customers happy.
The solution to this expensive problem lies in understanding and optimizing your Customer Retention Rate (CRR), a critical metric that measures customer loyalty and directly impacts your bottom line.